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hangzhou, China

[THE BRIEF]

How to appeal simultaneously to younger office goers & neighboring families of this newly developed commercial district?

This is a challenge we took up for this office + department store complex in the heart of Hangzhou, an attractive city that is experiencing a booming growth of its own, added to the proximity to Shanghai collecting ripples effects.
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jewellery boxES:

THEY visually connect each space & intergrate services within their frames

CLIENT : QingChun group. Project in partnership Benoy

STATUS : Construction completed & site opened in October 2017

AREA : 30,000 SQM - whole project : 50,000 SQM

SCOPE : Shopping mall & Department store (4 floors in total)

DISCLAIMER : Benoy Ltd, copyright & legal notice.